Upcoming Events

  1. Concerts in the Plaza

    August 22 @ 5:00 pm - 8:00 pm
  2. Farmers’ Market

    August 28 @ 6:00 pm - 9:00 pm
  3. Concerts in the Plaza

    August 29 @ 5:00 pm - 8:00 pm
  4. Brews & Bites

    August 30 @ 12:00 pm - 5:00 pm

concerts_resinationConcerts in the Plaza

June 13 – September 5

Sunset Honda presents Concerts in the Plaza– THE premier summer concert series on the Central Coast!

Concerts in the Plaza is now in its 19th year and features the finest of local talented musicians from 5 – 8 PM every Friday until September 5 in the heart of Downtown, Mission Plaza.

Read More

Farmers' MarketFarmers’ Market

Thursdays 6 – 9 PM

Held every Thursday night, Farmers’ Market brings the community together to shop for fresh produce, sample San Luis Obispo’s delectable and varied cuisine, browse local shops, listen to live music and interact with local entertainers.

Read More

Tree_Lighting_ProgramLight Up Downtown

Want to help “Light Up Downtown?”  Then, become a commemorative sponsor of our Downtown Tree Lighting Program!

Only a few trees remain available in the Downtown area along Higuera Street between Morro and Garden Streets.

Read More

Downtown News

  • What’s Up Around Downtown in August?

    August_Around_DowntownWe live in an age of advanced technology and high speed Internet where within minutes of a question at dinner Google will have provided an answer to someone at the table. Personally, I think the advantages of the technological developments like my iPhone are a great way to be more productive and to be prepared for a wide variety of situations at any given moment. If we think about how useful an iPhone is we can come up with a laundry list of uses that would likely include a communication device, word processor, camera, encyclopedia, reading device and the list goes on. What many people would probably not want to admit is that our phones also are contributing to a lack of attention to the little stories that make daily life more adventurous and less mundane. I’m not saying that technology and readily available information is boring but that it distracts us from the nuances of reality that have inspired humans for thousands of years.  Read More

  • Concerts in the Plaza featuring Resination

    ResinationLocal reggae favorite Resination, sponsored by SLO Transit, returns for another jammin’ summer evening at Concerts in the Plaza this Friday, August 22! As history shows, this week may be the busiest week of the series! Resination is celebrating its 12th year of playing at Concerts in the Plaza and continues to bring a large crowd to beautiful Mission Plaza.  To learn more about the band and this week’s band sponsor, please click here.

  • SLO Downtown Association Welcomes New Staff Member

    jill_photoMeet our newest staff member. Jill Bilich has joined our team as the new Thursday Night Promotions Coordinator.  She graduated from Cal Poly with a bachelors in Business Administration in 2008 and most recently worked as a coordinator for CAPSLO Youth Programs where she wore many hats and led the development of a county-wide resource website for teens, TheSLOdown.org. She loves music, the outdoors, and leading the youth group at Calvary SLO with her husband Nick. Bilich has a strong passion for supporting local businesses and organizations and helping them thrive. She is excited to serve the community in new ways by stepping into this role!


Great American Main Street Award Winner

San Luis Obispo, California was awarded The Great American Main Street Award in 1999 by the National Trust For Historic Preservation. Since 1995, this esteemed award has been presented to five US Cities each year, recognizing them for their successful preservation-based downtown revivals.

Old SLO Trolley

Trolley service is provided from both of the parking structures and at convenient locations within the Downtown core approximately every 15 minutes. The fare is 50 cents. Hours of operation are:

  • Thursdays - 5 to 9 p.m. - Year Round
  • Fridays - 5 to 9 p.m. - June-Labor Day
  • Saturday - 5 to 9 p.m. - April - October

Click here for the Trolley and City bus schedule.